In the 7 Skills for Sales Success course, you will work through challenge scenarios around each skill, recording progress in the provided toolkit so you can review regularly to document new customer information, new techniques and strategies, and new development goals to further boost your sales career.
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In taking the AIM Sales Bootcamp you will develop a sales approach for particular clients and be given the opportunity to test your approach through practical activities, presentations, peer assessment, and self-reflection.
AIM's Fundamentals of Digital Marketing is suitable for those in both marketing and non-marketing roles, and will equip participants with practical techniques that will greatly simplify digital marketing.
Upon taking AIM's Introduction to Google Analytics short course you’ll be able to pull the data you need to make actionable data insights.
With a solid understanding of the basics and common sense, this course will ensure you’re able to hold your own in any SEO or Content conversation and help participate in your organisation's SEO and Content strategy.
The Key Account Management program helps you turn account growth opportunity into account growth reality. You'll learn how to identify and create new opportunities within your accounts, develop enterprise-level relationships, and protect accounts against competitors. Plus, you’ll get access to the Key Account Planner, a practical tool to accelerate account growth.
This course offers practical techniques to generate brand reach and awareness, as well as lead generation and new pipeline sales opportunities through LinkedIn. It will give you the tools to create an engaging marketing strategy, identify key connections, and maximise sales opportunities.
Over the past 15 years, social media has grown from a novelty into one of the most powerful marketing tools businesses can use, if they know how to.
This course has been designed to provide you with all the knowledge and skills to develop a comprehensive and effective social media strategy. It will give you the tools to impact your audience with relevant content that moves them from follower to customer.