AIM's Fundamentals of Digital Marketing is suitable for those in both marketing and non-marketing roles, and will equip participants with practical techniques that will greatly simplify digital marketing.
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This course was made with managers in mind, specifically those seeking to enhance the broad-spectrum leadership skills that will support their career development into senior management.
This higher education course is designed with the senior manager in mind and provides a solid grounding and depth of understanding of a broad range of theory, practical business strategies, and applications.
With a solid understanding of the basics and common sense, this course will ensure you’re able to hold your own in any SEO or Content conversation and help participate in your organisation's SEO and Content strategy.
This course offers practical techniques to generate brand reach and awareness, as well as lead generation and new pipeline sales opportunities through LinkedIn. It will give you the tools to create an engaging marketing strategy, identify key connections, and maximise sales opportunities.
The TEQSA accredited MBA+ program is Australia’s premier business degree. Backed by AIM’s 80-year heritage, students will gain a highly impactful, flexible, and accessible education with unmatched graduate outcomes.
Over the past 15 years, social media has grown from a novelty into one of the most powerful marketing tools businesses can use, if they know how to.
This course has been designed to provide you with all the knowledge and skills to develop a comprehensive and effective social media strategy. It will give you the tools to impact your audience with relevant content that moves them from follower to customer.