This course is the only formal, nationally recognised qualification that provides the wealth of knowledge needed to create and implement successful social media marketing strategies in your organisation.
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This course will equip you with a broad range of managerial skills across people and the workplace, empowering you to ensure that human resource functions are effectively conducted in any business area.
This online short course addresses how to develop, implement and maintain a strategic approach to planning and managing human resources. Your increased ability to identify HR issues and champion improvements will see that HR activities are effectively integrated and aligned with the strategic objectives of your organisation.
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AIM's Fundamentals of Digital Marketing is suitable for those in both marketing and non-marketing roles, and will equip participants with practical techniques that will greatly simplify digital marketing.
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HR Essentials provides the fundamental knowledge and skills to manage all aspects of the employee lifecycle. Understand the foundations of talent strategy, performance, workforce planning, learning & development, policies, regulations and standards to improve the human resource standards across your business.
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Upon taking AIM's Introduction to Google Analytics short course you’ll be able to pull the data you need to make actionable data insights.
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With a solid understanding of the basics and common sense, this course will ensure you’re able to hold your own in any SEO or Content conversation and help participate in your organisation's SEO and Content strategy.
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This course offers practical techniques to generate brand reach and awareness, as well as lead generation and new pipeline sales opportunities through LinkedIn. It will give you the tools to create an engaging marketing strategy, identify key connections, and maximise sales opportunities.
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This program is designed to provide you with the skills, knowledge and techniques to conduct job analysis, implement candidate attraction strategies, effectively assess candidates and make informed selection choices. This practical program will also introduce effective induction and ongoing development processes designed to ensure you retain key talent when you find it.
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Over the past 15 years, social media has grown from a novelty into one of the most powerful marketing tools businesses can use, if they know how to.
This course has been designed to provide you with all the knowledge and skills to develop a comprehensive and effective social media strategy. It will give you the tools to impact your audience with relevant content that moves them from follower to customer.