Many professionals still rely on gut instinct, leaving organisations exposed to bias, missed opportunities and inefficiencies. Without data-driven decision-making, businesses risk falling behind in a competitive and fast-moving environment.
Data Analytics Essentials provides you with the core skills to interpret data into meaningful insights that drive business decisions. In this hands-on one-day course, you will learn how to frame business problems, define metrics, prepare data and use AI-powered tools to identify patterns and trends. You will also practise building visuals and applying data storytelling to communicate findings with impact. By the end of the day, you will be ready to translate data into actionable insights that drive performance.
Is this course right for you?
This course is ideal for professionals who want to move beyond gut feel and make decisions backed by evidence such as Sales, Product, Marketing, and Operations. It suits managers, team leaders, team members, project managers, consultants, and emerging business leaders (middle managers) who need to interpret reports, shape data questions, and communicate insights that drive action.
Save 20% by using the discount code AIMFLASH at checkout.
Learning Outcomes
Upon completion of this course, you will be able to:
- Identify where data analytics adds value and shift decisions from intuition to evidence
- Define business problems and establish meaningful metrics and KPIs
- Apply practical and AI-assisted methods to collect, clean and prepare data for analysis
- Use AI-powered tools to reveal trends and opportunities while addressing data quality and bias
- Create clear visualisations and apply data storytelling to engage different audiences
- Translate insights into actionable recommendations and apply an iterative approach to improve decisions
For the full 1-day agenda download the expanded Data Analytics Essentials Course Guide
Upcoming Courses
Upcoming Virtual Courses
Team Training
The Data Analytics Essentials Short Course can be delivered as a Closed Cohort to ensure consistency, alignment, and immediate application in your workplace.
Bring your team together for a shared learning experience that delivers stronger engagement and a cost-effective, scalable solution for upskilling your workforce.
Delivery Modes
On-Campus Workshop – 1-day face-to-face workshops
The benefits of studying in a classroom setting include being able to share first-hand experiences, ideas and questions with peers and our expert facilitators. You’ll study alongside like-minded people and strengthen your network.
Unless otherwise noted, AIM's On-Campus Short Courses begin promptly at 9:00 AM and finish no later than 5:00 PM (Local Time).
Virtual Classroom - 1-day virtual session
Utilising highly accessible digital capabilities, virtual classrooms provide the benefits of live learning — working with peers, asking questions with immediate answers from facilitators, and stimulating deeper discussions — with the flexibility of online learning.
AIM's Virtual Short Courses begin at 9:00 AM and finish no later than 5:00 PM (AEDT/AEST). In some instances, we schedule our Virtual Short Courses between 11:00 AM and 7:00 PM to accommodate customers who may live on the West Coast of Australia or who prefer a later start time. Specific session times are shown throughout the booking process.
Contextualising training engagements for your industry or organisation maximises relevance and increases the transfer of learning into the workplace. Develop team cohesion and achieve your specific business objectives through a shared, in-house learning solution.
AIM’s experienced learning designers develop both accredited and unaccredited learning engagements to build the critical competencies you need for success. Join over 500 organisations creating compelling and engaging AIM tailored learning solutions for industries including Government, Health, Financial Services, Mining, Manufacturing, Construction and more.
Find out more about AIM's Training Solutions for Organisations
Learn it. Earn it.
Share it.
By completing AIM’s Data Analytics Essentials course, you will receive a certificate to recognise the high standard of learning and skill development you have attained. Print your industry-recognised certificate of attainment or share electronically to demonstrate your ever-growing value to employers and peers.
Other Information
Payment Options
We require full payment to be made upfront prior to attending the training. Payment options we offer include:
- Credit Card (Visa/MasterCard/Amex)
- Direct Deposit (EFT)
- Purchase Order
- Payment Plan - zipMoney
All students receive:
- Comprehensive course notes
On-campus students receive:
- Morning tea, lunch and afternoon tea
- Internet access
- Please advise AIM when booking if you have any dietary or accessibility requests.
Requirements:
- A laptop and a power supply
- Access to ChatGPT
Virtual students will require the following:
- Computer or mobile device
- Access to ChatGPT
- An internet connection (broadband/4G+ recommended)
- Speakers and a microphone
- A webcam
Our Facilitators
AIM facilitators are experienced practitioners with a robust mix of academic and practical expertise. We believe the education of the future managers of Australia to be a highly important task.
Who is better placed to teach the art and science of management than those with current, daily real-world experience?
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