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    • AIM Faculties And Schools
      #15134f

      AIM Business School

      AIM Business School provides specialised higher education across essential business functions, all with clear articulation pathways into our premier MBA+ program.

      SEE ALL COURSES →
      #17479e

      Coaching and Advisory

      This range of 5 training products will empower professionals to evolve their leadership skills and establish themselves in both the Australian and international coaching industries.

      SEE ALL COURSES →
      #ff9f46

      Communication

      Choose from 18 training products that will develop you into a more confident and effective workplace communicator, better able to present ideas and influence others.

      SEE ALL COURSES →
      #cc1a70

      Digital Marketing

      This range of 10 training products will enable you to take full advantage of the marketing function and leverage digital technologies to reach and build your audience.

      SEE ALL COURSES →
      #d988d5

      Digital Skills

      Lead your organisation to sustained success in the Digital Age with these 23 training products that discuss and examine the most impactful technologies emerging today.

      SEE ALL COURSES →
      #0000cc

      Finance

      Discover the fundamentals of finance and how to effectively and responsibly manage the financial resources of your organisation with this suite of 10 training products.

      SEE ALL COURSES →
      #aba8fc

      Health and Effectiveness

      A catalogue of 10 training products that enhance your personal productivity, build your resilience to stress, and teach you how to promote positive mental wellness.

      SEE ALL COURSES →
      #00a45b

      Human Resources

      Learn to strategically manage the most versatile organisational resource with this selection of 19 training products, exploring the key essentials of human resources.

      SEE ALL COURSES →
      #db4930

      Leadership and Strategy

      Explore the full functionality of leadership with these 70 training products, from managing people and performance on the frontline to developing long-term strategy.

      SEE ALL COURSES →
      #732d81

      Project Management

      Become a reliable leader of projects, able to utilise proven methodologies and practise agility in response to the unpredictable, with these 21 training products.

      SEE ALL COURSES →
      #00c0af

      Sales

      Utilise this suite of 12 training products to become a more engaged and productive salesperson, expert at prospecting and closing deals that profit your organisation.

      SEE ALL COURSES →
      #45caff

      Training

      These 9 training products will ensure you have the skills to effectively plan and present training sessions, customised to the specific needs of your organisation.

      SEE ALL COURSES →
    • AIM Courses And Qualifications
      • Short Courses

        Communication

        #ff9f46

        Communication

        Presenting with Impact
        Effective Communication
        Fast Thinking – Confident Speaking
        Advanced Communication
        SEE ALL COURSES →

        Digital Marketing

        #cc1a70

        Digital Marketing

        LinkedIn Marketing Strategy
        Email Marketing
        Understanding Digital Marketing
        Search Engine Optimisation (SEO) Strategy and Implementation
        SEE ALL COURSES →

        Digital Skills

        #d988d5

        Digital Skills

        Power BI Advanced Techniques for Business
        Excel for Business: Data Visualisation
        Data Analytics Essentials
        Excel for Business: Advanced Formulas and Functions
        SEE ALL COURSES →

        Finance

        #0000cc

        Finance

        Finance for Non-Finance Managers
        Finance Fundamentals
        Finance for Non-Finance Managers (Online)
        Introduction to Accounting (Online)
        SEE ALL COURSES →

        Health and Effectiveness

        #aba8fc

        Health and Effectiveness

        Resilience in Self
        Psychological Safety at Work
        Time Management
        Work Priorities (Online)
        SEE ALL COURSES →

        Human Resources

        #00a45b

        Human Resources

        HR Essentials
        Recruitment and Selection
        Create Strategic Human Resource Plans (Online)
        People and Culture for Managers
        SEE ALL COURSES →

        Leadership and Strategy

        #db4930

        Leadership and Strategy

        Applying Strategic Thinking
        Change Management – Embrace Evolve Thrive
        Coaching for High Performance
        Creative and Critical Thinking
        SEE ALL COURSES →

        Project Management

        #732d81

        Project Management

        Project Management Fundamentals
        Agile Project Management
        Agile Fundamentals
        Mastering Project Management
        SEE ALL COURSES →

        Public Sector

        #6d9d75

        Public Sector

        Government Writing for Impact
        SEE ALL COURSES →

        Sales

        #00c0af

        Sales

        Key Account Management
        7 Skills For Sales Success
        AIM Sales Bootcamp
        Consultative Sales Excellence
        SEE ALL COURSES →

        Training

        #45caff

        Training

        Train the Trainer
        SEE ALL COURSES →
      • Vocational Qualifications

        Coaching and Advisory

        #17479e
        11314NAT Certificate IV in Workplace and Business Coaching
        11315NAT Diploma of Leadership Coaching
        10942NAT Diploma of Consultancy
        SEE ALL QUALIFICATIONS →

        Digital Skills

        #d988d5
        11287NAT Diploma of Artificial Intelligence
        SEE ALL QUALIFICATIONS →

        Finance

        #0000cc
        FNS40821 Certificate IV in Finance and Mortgage Broking
        FNS40222 Certificate IV in Accounting and Bookkeeping
        SEE ALL QUALIFICATIONS →

        Human Resources

        #00a45b
        BSB40420 Certificate IV in Human Resource Management
        BSB41419 Certificate IV in Work Health and Safety
        BSB50320 Diploma of Human Resource Management
        SEE ALL QUALIFICATIONS →

        Leadership and Strategy

        #db4930
        MSS40122 Certificate IV in Sustainable Operations
        BSB30120 Certificate III in Business
        BSB50120 Diploma of Business
        BSB50420 Diploma of Leadership and Management
        BSB60420 Advanced Diploma of Leadership and Management
        SEE ALL QUALIFICATIONS →

        Project Management

        #732d81
        BSB50820 Diploma of Project Management
        BSB40920 Certificate IV in Project Management Practice
        10911NAT Certificate IV in Integrated Risk Management
        10924NAT Certificate IV in Project Controls Practices
        10941NAT Diploma of Integrated Risk Management
        BSB60720 Advanced Diploma of Program Management
        SEE ALL QUALIFICATIONS →

        Training

        #45caff
        TAESS00024 VET Delivered to School Students Teacher Enhancement Skill Set
        TAE40122 Certificate IV in Training and Assessment
        Certificate IV TAE40116 to TAE40122 Upgrade
        TAESS00019 Assessor Skill Set
        SEE ALL QUALIFICATIONS →
      • Microcredentials

        Digital Skills

        #d988d5
        Microcredential in Introduction to AI for Data Analytics and Forecasting
        Microcredential in AI Ethics and the Power of Critical Thought
        Microcredential in Prompt Engineering Basics for Generative AI
        Microcredential in Best Practice Cybersecurity
        Microcredential in Understanding and Analysing Data

        Health and Effectiveness

        #aba8fc
        Microcredential in Personal Health and Wellbeing at Work
        Microcredential in Planning and Prioritising

        Human Resources

        #00a45b
        Microcredential in WHS Incident Handling and Analysis
        Microcredential in WHS and Communication Leadership
        Microcredential in Human Resources Fundamentals
        Microcredential in Managing Workplace Health, Safety, and Risks

        Leadership and Strategy

        #db4930
        Microcredential in Professional Communication and Negotiation
        Microcredential in Strategic Team Development
        Microcredential in Strategic Business Planning
        Microcredential in Applying Critical Thinking In The Workplace
        Microcredential in Developing and Applying Emotional Intelligence
        Microcredential in Managing Organisational Change
        Microcredential in Managing People Performance

        Project Management

        #732d81
        Microcredential in Project Management Planning
      • Mini MBAs

        Communication

        #ff9f46
        Mini MBA in Communication

        The Mini MBA in Communication will empower you towards becoming a more influential leader through effective communication and collaboration. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Human Resources

        #00a45b
        Mini MBA for People and Culture

        The Mini MBA for People and Culture empowers Australian business leaders to enhance their strategic acumen, adaptability, and influence within their organisations. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops)

        FIND OUT MORE→

        Leadership and Strategy

        #db4930
        Mini MBA

        The Mini MBA empowers Australian business leaders with the skills needed to evolve their business practices and adapt to changing work environments. (25 Hours Online + 2 Days On-Campus or Virtual Workshops)

        FIND OUT MORE→

        Project Management

        #732d81
        Mini MBA in Project Management

        The Mini MBA in Project Management empowers Australian business leaders with the skills needed to evolve their business practices and adapt to changing work environments. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Sales

        #00c0af
        Mini MBA in Sales

        The Mini MBA in Sales empowers Australian business leaders with the skills needed to evolve their business practices and adapt to changing work environments. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Training

        #45caff
        Mini MBA in Training

        The Mini MBA in Training will provide you with the expertise needed to identify the unique training needs of your learners and design and deliver workshops that effectively meet these needs. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Digital Marketing

        #cc1a70
        Mini MBA in Digital Marketing

        The Mini MBA in Digital Marketing empowers business leaders with the skills needed to evolve their business practices and adapt to changing environments. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Health and Effectiveness

        #aba8fc
        Mini MBA in Health and Effectiveness

        The Mini MBA in Health and Effectiveness will provide the functional expertise needed to better recognise problems that arise in your workplace, build your resilience to stress, and promote mental wellness in your organisation. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→
    • AIM Business School
      • Postgraduate Microcredentials

        Digital Marketing

        #cc1a70

        Digital Marketing

        Digital Marketing

        Microcredential in Marketing Management

        The Microcredential in Marketing Management from AIM Business School introduces the theories and principles of marketing required to meet the needs and wants of customers and discusses how to utilise effective business systems and practices to achieve an organisation’s objectives. (Online, 7 Weeks)

        FIND OUT MORE  

        Digital Skills

        #d988d5

        Digital Skills

        Digital Skills

        Microcredential in Cybersecurity Governance

        The Microcredential in Cybersecurity Governance from AIM Business School equips you with the practical understanding and knowledge required to drive value through the effective use of cloud-based technologies. (Online, 7 Weeks)

        FIND OUT MORE  

        Finance

        #0000cc

        Finance

        Finance

        Microcredential in Managerial Finance

        The Microcredential in Managerial Finance from AIM Business School introduces you to the foundations of financial management. (Online, 7 Weeks)

        FIND OUT MORE  

        Human Resources

        #00a45b

        Human Resources

        Human Resources

        Microcredential in Human Resource Management

        The Microcredential in Human Resource Management from AIM Business School examines the links between business strategy and human resource management. (Online, 7 Weeks)

        FIND OUT MORE  

        Leadership and Strategy

        #db4930

        Leadership and Strategy

        Leadership and Strategy

        Microcredential in The Art of Leadership

        The Microcredential in The Art of Leadership from AIM Business School teaches students to become comfortable and competent in addressing major management issues. (Online, 7 Weeks)

        FIND OUT MORE  

        Project Management

        #732d81

        Project Management

        Project Management

        Microcredential in Agile Management

        The Microcredential in Agile Management from AIM Business School empowers students to utilise fit-for-purpose Agile methodologies to deliver organisational value. (7 Weeks, Online)

        FIND OUT MORE  

        Public Sector

        #6d9d75

        Public Sector

        Sales

        #00c0af

        Sales

        Training

        #45caff

        Training

      • Postgraduate Degrees

        Graduate Certificate

        Graduate Certificate in Innovation

        AIM Business School's Graduate Certificate in Innovation is an online postgraduate qualification that is designed for newer and ambitious professionals, with entry possible through management experience alone and a study structure that easily accommodates full-time work. (Online, From 4 months full-time)

        FIND OUT MORE
        Graduate Certificate in Sustainability (Environmental, Social and Governance)

        AIM Business School's Graduate Certificate in Sustainability (Environmental, Social and Governance) is designed for people who understand that sustainability is one of the essential factors predicting organisational success in today’s business environment. (Online, From 4 months full-time)

        FIND OUT MORE
        Graduate Certificate in Technology and Cybersecurity

        The Graduate Certificate in Technology and Cybersecurity is designed for people who want the expertise to evaluate the value of new and emerging technologies, incorporate their use into business operations, and protect their systems from cyberthreats. (Online, From 4 months full-time)

        FIND OUT MORE
        Graduate Certificate in Change Management

        AIM Business School's Graduate Certificate in Change Management is designed for people who want to understand all the factors that impact change initiatives so they can recommend and enact effective models and frameworks to organisational change.

        FIND OUT MORE
        Graduate Certificate in Management

        AIM Business School's online Graduate Certificate in Management was made with managers in mind, specifically those seeking to enhance the broad-spectrum leadership skills that will support their career development into senior management. (Online, From 4 months full-time)

        FIND OUT MORE
        Graduate Certificate in Business

        AIM Business School's Graduate Certificate in Business develops your understanding of the key disciplines that drive business success in our rapidly digitising world, while allowing you to explore critical specialised functions of interest. (Online, From 4 months full-time)

        FIND OUT MORE
        Graduate Certificate in Entrepreneurship

        AIM Business School's Graduate Certificate in Entrepreneurship is designed for entrepreneurs, both new and experienced, who are seeking to build the skills and knowledge needed to ensure success when establishing and growing new enterprises. (Online, From 4 months full-time)

        FIND OUT MORE
        Graduate Certificate in Leadership and Strategy

        AIM Business School's Graduate Certificate in Leadership and Strategy focuses on developing vital leadership skills and perspectives that are applicable in every industry, enabling aspiring managers to successfully transition into effective team leaders. (Online, From 4 months full-time)

        FIND OUT MORE
        Graduate Certificate in Marketing Management

        AIM Business School's Graduate Certificate in Marketing Management explores the marketing frameworks and develops the skills that individuals in leadership positions require to become effective and well-rounded sales and marketing executives. (Online, From 4 months full-time)

        FIND OUT MORE

        Graduate Diploma

        Graduate Diploma in Management

        AIM Business School's online Graduate Diploma in Management is designed with the senior manager in mind and provides a solid grounding and depth of understanding of a broad range of theory, practical business strategies, and applications. (Online, From 8 months full-time)

        FIND OUT MORE

        MBA

        MBA (Master of Business Administration)

        The TEQSA-accredited MBA program from AIM Business School is Australia’s premier business degree. Backed by AIM’s 80-year heritage, students will gain a highly impactful, flexible, and accessible education with unmatched graduate outcomes. (Online, From 12 months full-time)

        FIND OUT MORE
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    • Faculties
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    • Mini MBAs
  • Courses
    • AIM Faculties And Schools
      #15134f

      AIM Business School

      AIM Business School provides specialised higher education across essential business functions, all with clear articulation pathways into our premier MBA+ program.

      SEE ALL COURSES →
      #17479e

      Coaching and Advisory

      This range of 5 training products will empower professionals to evolve their leadership skills and establish themselves in both the Australian and international coaching industries.

      SEE ALL COURSES →
      #ff9f46

      Communication

      Choose from 18 training products that will develop you into a more confident and effective workplace communicator, better able to present ideas and influence others.

      SEE ALL COURSES →
      #cc1a70

      Digital Marketing

      This range of 10 training products will enable you to take full advantage of the marketing function and leverage digital technologies to reach and build your audience.

      SEE ALL COURSES →
      #d988d5

      Digital Skills

      Lead your organisation to sustained success in the Digital Age with these 23 training products that discuss and examine the most impactful technologies emerging today.

      SEE ALL COURSES →
      #0000cc

      Finance

      Discover the fundamentals of finance and how to effectively and responsibly manage the financial resources of your organisation with this suite of 10 training products.

      SEE ALL COURSES →
      #aba8fc

      Health and Effectiveness

      A catalogue of 10 training products that enhance your personal productivity, build your resilience to stress, and teach you how to promote positive mental wellness.

      SEE ALL COURSES →
      #00a45b

      Human Resources

      Learn to strategically manage the most versatile organisational resource with this selection of 19 training products, exploring the key essentials of human resources.

      SEE ALL COURSES →
      #db4930

      Leadership and Strategy

      Explore the full functionality of leadership with these 70 training products, from managing people and performance on the frontline to developing long-term strategy.

      SEE ALL COURSES →
      #732d81

      Project Management

      Become a reliable leader of projects, able to utilise proven methodologies and practise agility in response to the unpredictable, with these 21 training products.

      SEE ALL COURSES →
      #00c0af

      Sales

      Utilise this suite of 12 training products to become a more engaged and productive salesperson, expert at prospecting and closing deals that profit your organisation.

      SEE ALL COURSES →
      #45caff

      Training

      These 9 training products will ensure you have the skills to effectively plan and present training sessions, customised to the specific needs of your organisation.

      SEE ALL COURSES →
    • AIM Courses And Qualifications
      • Short Courses

        Communication

        #ff9f46

        Communication

        Presenting with Impact
        Effective Communication
        Fast Thinking – Confident Speaking
        Advanced Communication
        SEE ALL COURSES →

        Digital Marketing

        #cc1a70

        Digital Marketing

        LinkedIn Marketing Strategy
        Email Marketing
        Understanding Digital Marketing
        Search Engine Optimisation (SEO) Strategy and Implementation
        SEE ALL COURSES →

        Digital Skills

        #d988d5

        Digital Skills

        Power BI Advanced Techniques for Business
        Excel for Business: Data Visualisation
        Data Analytics Essentials
        Excel for Business: Advanced Formulas and Functions
        SEE ALL COURSES →

        Finance

        #0000cc

        Finance

        Finance for Non-Finance Managers
        Finance Fundamentals
        Finance for Non-Finance Managers (Online)
        Introduction to Accounting (Online)
        SEE ALL COURSES →

        Health and Effectiveness

        #aba8fc

        Health and Effectiveness

        Resilience in Self
        Psychological Safety at Work
        Time Management
        Work Priorities (Online)
        SEE ALL COURSES →

        Human Resources

        #00a45b

        Human Resources

        HR Essentials
        Recruitment and Selection
        Create Strategic Human Resource Plans (Online)
        People and Culture for Managers
        SEE ALL COURSES →

        Leadership and Strategy

        #db4930

        Leadership and Strategy

        Applying Strategic Thinking
        Change Management – Embrace Evolve Thrive
        Coaching for High Performance
        Creative and Critical Thinking
        SEE ALL COURSES →

        Project Management

        #732d81

        Project Management

        Project Management Fundamentals
        Agile Project Management
        Agile Fundamentals
        Mastering Project Management
        SEE ALL COURSES →

        Public Sector

        #6d9d75

        Public Sector

        Government Writing for Impact
        SEE ALL COURSES →

        Sales

        #00c0af

        Sales

        Key Account Management
        7 Skills For Sales Success
        AIM Sales Bootcamp
        Consultative Sales Excellence
        SEE ALL COURSES →

        Training

        #45caff

        Training

        Train the Trainer
        SEE ALL COURSES →
      • Vocational Qualifications

        Coaching and Advisory

        #17479e
        11314NAT Certificate IV in Workplace and Business Coaching
        11315NAT Diploma of Leadership Coaching
        10942NAT Diploma of Consultancy
        SEE ALL QUALIFICATIONS →

        Digital Skills

        #d988d5
        11287NAT Diploma of Artificial Intelligence
        SEE ALL QUALIFICATIONS →

        Finance

        #0000cc
        FNS40821 Certificate IV in Finance and Mortgage Broking
        FNS40222 Certificate IV in Accounting and Bookkeeping
        SEE ALL QUALIFICATIONS →

        Human Resources

        #00a45b
        BSB40420 Certificate IV in Human Resource Management
        BSB41419 Certificate IV in Work Health and Safety
        BSB50320 Diploma of Human Resource Management
        SEE ALL QUALIFICATIONS →

        Leadership and Strategy

        #db4930
        MSS40122 Certificate IV in Sustainable Operations
        BSB30120 Certificate III in Business
        BSB50120 Diploma of Business
        BSB50420 Diploma of Leadership and Management
        BSB60420 Advanced Diploma of Leadership and Management
        SEE ALL QUALIFICATIONS →

        Project Management

        #732d81
        BSB50820 Diploma of Project Management
        BSB40920 Certificate IV in Project Management Practice
        10911NAT Certificate IV in Integrated Risk Management
        10924NAT Certificate IV in Project Controls Practices
        10941NAT Diploma of Integrated Risk Management
        BSB60720 Advanced Diploma of Program Management
        SEE ALL QUALIFICATIONS →

        Training

        #45caff
        TAESS00024 VET Delivered to School Students Teacher Enhancement Skill Set
        TAE40122 Certificate IV in Training and Assessment
        Certificate IV TAE40116 to TAE40122 Upgrade
        TAESS00019 Assessor Skill Set
        SEE ALL QUALIFICATIONS →
      • Microcredentials

        Digital Skills

        #d988d5
        Microcredential in Introduction to AI for Data Analytics and Forecasting
        Microcredential in AI Ethics and the Power of Critical Thought
        Microcredential in Prompt Engineering Basics for Generative AI
        Microcredential in Best Practice Cybersecurity
        Microcredential in Understanding and Analysing Data

        Health and Effectiveness

        #aba8fc
        Microcredential in Personal Health and Wellbeing at Work
        Microcredential in Planning and Prioritising

        Human Resources

        #00a45b
        Microcredential in WHS Incident Handling and Analysis
        Microcredential in WHS and Communication Leadership
        Microcredential in Human Resources Fundamentals
        Microcredential in Managing Workplace Health, Safety, and Risks

        Leadership and Strategy

        #db4930
        Microcredential in Professional Communication and Negotiation
        Microcredential in Strategic Team Development
        Microcredential in Strategic Business Planning
        Microcredential in Applying Critical Thinking In The Workplace
        Microcredential in Developing and Applying Emotional Intelligence
        Microcredential in Managing Organisational Change
        Microcredential in Managing People Performance

        Project Management

        #732d81
        Microcredential in Project Management Planning
      • Mini MBAs

        Communication

        #ff9f46
        Mini MBA in Communication

        The Mini MBA in Communication will empower you towards becoming a more influential leader through effective communication and collaboration. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Human Resources

        #00a45b
        Mini MBA for People and Culture

        The Mini MBA for People and Culture empowers Australian business leaders to enhance their strategic acumen, adaptability, and influence within their organisations. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops)

        FIND OUT MORE→

        Leadership and Strategy

        #db4930
        Mini MBA

        The Mini MBA empowers Australian business leaders with the skills needed to evolve their business practices and adapt to changing work environments. (25 Hours Online + 2 Days On-Campus or Virtual Workshops)

        FIND OUT MORE→

        Project Management

        #732d81
        Mini MBA in Project Management

        The Mini MBA in Project Management empowers Australian business leaders with the skills needed to evolve their business practices and adapt to changing work environments. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Sales

        #00c0af
        Mini MBA in Sales

        The Mini MBA in Sales empowers Australian business leaders with the skills needed to evolve their business practices and adapt to changing work environments. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Training

        #45caff
        Mini MBA in Training

        The Mini MBA in Training will provide you with the expertise needed to identify the unique training needs of your learners and design and deliver workshops that effectively meet these needs. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Digital Marketing

        #cc1a70
        Mini MBA in Digital Marketing

        The Mini MBA in Digital Marketing empowers business leaders with the skills needed to evolve their business practices and adapt to changing environments. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→

        Health and Effectiveness

        #aba8fc
        Mini MBA in Health and Effectiveness

        The Mini MBA in Health and Effectiveness will provide the functional expertise needed to better recognise problems that arise in your workplace, build your resilience to stress, and promote mental wellness in your organisation. (25 Hours Online + 2 Days On-Campus Workshop or Virtual Workshops and 2 Short Courses)

        FIND OUT MORE→
    • AIM Business School
      • Postgraduate Microcredentials

        Digital Marketing

        #cc1a70

        Digital Marketing

        Digital Marketing

        Microcredential in Marketing Management

        The Microcredential in Marketing Management from AIM Business School introduces the theories and principles of marketing required to meet the needs and wants of customers and discusses how to utilise effective business systems and practices to achieve an organisation’s objectives. (Online, 7 Weeks)

        FIND OUT MORE  

        Digital Skills

        #d988d5

        Digital Skills

        Digital Skills

        Microcredential in Cybersecurity Governance

        The Microcredential in Cybersecurity Governance from AIM Business School equips you with the practical understanding and knowledge required to drive value through the effective use of cloud-based technologies. (Online, 7 Weeks)

        FIND OUT MORE  

        Finance

        #0000cc

        Finance

        Finance

        Microcredential in Managerial Finance

        The Microcredential in Managerial Finance from AIM Business School introduces you to the foundations of financial management. (Online, 7 Weeks)

        FIND OUT MORE  

        Human Resources

        #00a45b

        Human Resources

        Human Resources

        Microcredential in Human Resource Management

        The Microcredential in Human Resource Management from AIM Business School examines the links between business strategy and human resource management. (Online, 7 Weeks)

        FIND OUT MORE  

        Leadership and Strategy

        #db4930

        Leadership and Strategy

        Leadership and Strategy

        Microcredential in The Art of Leadership

        The Microcredential in The Art of Leadership from AIM Business School teaches students to become comfortable and competent in addressing major management issues. (Online, 7 Weeks)

        FIND OUT MORE  

        Project Management

        #732d81

        Project Management

        Project Management

        Microcredential in Agile Management

        The Microcredential in Agile Management from AIM Business School empowers students to utilise fit-for-purpose Agile methodologies to deliver organisational value. (7 Weeks, Online)

        FIND OUT MORE  

        Public Sector

        #6d9d75

        Public Sector

        Sales

        #00c0af

        Sales

        Training

        #45caff

        Training

      • Postgraduate Degrees

        Graduate Certificate

        Graduate Certificate in Innovation

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Blog The Cost of Falling Behind In Digital Capability

The Cost of Falling Behind in Digital Capability

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AIM Blog The Cost of Falling Behind in Digital Capability

Digital tools are the engines of the modern workplace. They are the critical technologies driving productivity and competitiveness in every organisation.

Across Australia, businesses are investing heavily in new digital tools and platforms, yet the returns are not matching the promise. The reason is simple. When people lack the confidence to use these tools effectively, productivity slows, adoption lags and innovation stalls.

For employees, the pace of change can feel relentless. Digital systems and AI-enabled applications are now part of everyday work, yet many still rely on outdated processes or manual tasks. For businesses, that gap between technology and human capability is expensive. According to RMIT Online, this digital skills gap is costing large Australian organisations $3.1 billion every year (RMIT Online, 2023). The issue is not access to technology; it is the confidence and capability to use it well.

From 2025, the Australian Government will recognise DigComp 2.2 as the preferred framework for digital skills development across the workforce. This aligns with Australia’s adoption of the Skills Framework for the Information Age (SFIA), which defines the competencies required of digital professionals (DEWR, 2025). Together, these standards help employers benchmark and build digital capability across industries, reinforcing a simple truth: digital skills are now as essential as literacy and numeracy.

When technology outpaces people

Australia’s appetite for technology and digital tools has never been stronger. The Australian Industry Group’s Technology Adoption in Industry Survey 2024 found that 84% of business leaders say their organisations are actively adopting new technology, with 52% of businesses reporting some form of AI adoption. Yet 54% of businesses cite workforce capability as the biggest barrier to adoption (Ai Group, 2024).

These numbers tell a clear story. Access to technology and digital tools is not the problem. Capability is.

RMIT found that 58% of employers lack one or more of the digital skills they need to operate effectively (RMIT Online, 2023).

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When technology outpaces people

When skills lag, productivity slips. Every unautomated report, manual process and missed opportunity to innovate adds to the cost.

Picture this: a business launches an impressive new project management tool, yet six months on, half the team are still clinging to spreadsheets because they never received proper training. The technology investment is made, but the expected benefits fail to materialise.

Innovation slowed by weak digital confidence

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Innovation slowed by weak digital confidence

Digital confidence is the foundation of innovation. When people feel safe to explore new tools, test ideas and apply data creatively, small improvements compound into major gains. Without that confidence, experimentation fades and progress slows.

The National Centre for Vocational Education Research (NCVER) found that most training package units addressing digital skills are still electives rather than core. Much of the content is “lower level, addressing basic digital literacy and the basic application of computer devices for data capturing and processing.” The report warns that this “is likely to undermine the transition to a digital economy” (NCVER, 2019).

Low-level skills are not enough. To innovate, employees need fluency, the ability to adapt and apply technology with creativity and confidence.

The Australian Industry Group’s survey, Digital & AI Revolution – Skills Survey Research Insight (2024) found that 42% of Australian businesses reported a need for basic digital skills in their organisation (Ai Group, 2024). This highlights a deeper capability gap that limits how teams experiment, improve and adopt new ways of working.

When teams lack confidence in their skills, the drive to explore and refine fades. Building digital confidence gives people the freedom to experiment, solve problems and turn ideas into progress. That is how innovation takes root and continues to grow.

Closing this gap requires more than investment in digital tools and technology; it demands investment in people.

The value of digital skills training

Building digital capability takes commitment, not convenience. When teams receive structured training, experimentation becomes habit. Yet when budgets tighten, training is often the first expense to go.

The Australian Computer Society (ACS) Digital Pulse 2025 report found that 51% of non-technical Australian workers lack at least one digital skill required for their current role (ACS, 2025). Closing the digital skills gap for both non-technical and technical workers could unlock a $25 billion productivity gain by 2035 (ACS, 2025).

When training builds fluency instead of just familiarity, employees gain independence, teams move faster, and organisations see real returns on their technology spend.

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The value of digital skills in training

How AIM helps to close the gap

At the Australian Institute of Management (AIM), we see digital capability as the link between human potential and technology.

AIM’s Digital Skills Portfolio helps professionals and organisations develop practical skills in AI, data analytics, cybersecurity, user experience, Microsoft tools and more. The Digital Skills Portfolio offers a progressive learning journey that follows the Australian Digital Capability Framework (ADCF). With short, accessible courses designed for people from non-technical backgrounds, AIM turns curiosity into capability and equips individuals and organisations to thrive in a digital-first workplace.

These courses equip teams to thrive in a digital workplace, blending key digital skills with vital soft skills. Staff gain the confidence to use modern tools, think critically, communicate clearly, work collaboratively and adapt to new challenges. This rounded approach prepares professionals to lead, support and drive innovation, making technology work for their organisation and fostering a culture of agility.

The real cost of standing still

Falling behind in digital capability is not a slow drift. It is a competitive risk.

Organisations that underinvest in their people face weaker output, lower innovation and declining resilience. The cost is measured not only in dollars but in missed opportunities, delayed projects and lost talent.

Digital capability is not a one-off upgrade. It is an ongoing investment in people, processes and performance. The organisations that act now will define Australia’s digital future.

For more than 80 years, AIM has helped Australian professionals build the skills to lead. Today, that means leading in a digital-first world where capability turns technology into results.


AIM Digital Skills Directory

If you are ready to advance your digital skills, now is the perfect time to get started. To support your professional development, AIM is offering 25% off all Digital Skills programs until November 30.

Explore AIM’s Digital Skills Portfolio and enrol now with the discount code ‘AIMFLASH’ and empower yourself and your team to build digital capability, confidence and impact across your organisation.

Learn more


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