The AIM Blog

The AIM blog shares insights and thought leadership on the skills, strategies, and trends shaping today’s workplace.

Covering topics from leadership and professional development, articles help professionals stay current, build capability, and succeed in a rapidly changing world.

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ABS Blog Value of X: Calculating the Power of Your Brand
In October 2022, Elon Musk bought the social platform Twitter. In July 2023, after months of dropping hints, Musk announced that he is changing the name of Twitter to X, replacing the well-known…

The AIM Blog

The AIM blog shares insights and thought leadership on the skills, strategies, and trends shaping today’s workplace.

Covering topics from leadership and professional development, articles help professionals stay current, build capability, and succeed in a rapidly changing world.